Intellectual Property Rights in QR Codes and Barcodes in India

Quick Response Codes (QR Codes) and Barcodes use the underlying technology of encoding specific data or information in unique combinations and patterns of letters, numbers, shapes, etc. A barcode comprises vertical lines and spaces of different lengths and widths with a combination of numbers and letters printed underneath it. Every barcode has a distinctive pattern […]

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Fashion Industry – Trademark and Trade Dress Protection

When we talk about building brand image and attraction, fashion companies put in a lot of time, money, effort, and hard work. The Trademark Laws of different nations prevent third parties and entities from using a Registered Trademark, which is undoubtedly crucial considering the amount of time, money, effort, and hard work that goes into building a […]

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India – Trademark Protection in the Hospitality Industry

The hospitality industry of India has undoubtedly become an exceedingly crucial service provider across the nation. Due to the increase in tourism, the role of restaurants and hotels has also increased. By establishing a brand name, a service provider in the hospitality industry can benefit from having many customers and build a good reputation. However, […]

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Intellectual Property Protection for Content Creators & Social Media Influencers

When it comes to promoting, marketing, and advertising, social media is one of the most effective and powerful ways. In the ongoing digital era, social media is gaining more publicity with each passing day, thereby putting content creators and social media influencers at risk of legal concerns about Intellectual Property Rights (IPRs). Content creators and social […]

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Everything You Need To Know About Trademark Distinctiveness

Whether you are considering filing your first Trademark Application or you own plenty of Registered Trademarks, you must know and understand that the first step to getting your trademark is distinctiveness. The ultimate question in this scenario is, “What makes your products, name, or logo stand out in the market?” Or, “What is going to […]

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Overview of Trademark Opposition in India

In India, the Trademarks Act of 1999 (referred to as ‘Act’ further in this article) forms the legal basis for Trademark Registration, protection, and enforcement. The owner of a proposed trademark has to file a Trademark Application with the Registrar of Trademarks (referred to as ‘Registrar’ further in this article) at the Trademark Office for its registration. Upon receiving the trademark […]

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Overview of Direct & Indirect Trademark Infringement in India

Being a mixed market, India has many industries operating under the free market concept. Without any doubt, the competition in the Indian markets is exceedingly fierce. For any company to thrive and do exceptionally well in the open market, it must create brand recognition among the general public and enhance the brand value. The simplest […]

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Protection of Color Trademarks under the Indian Trademark Law

A trademark refers to a recognizable expression, design, or sign uniquely identifying the products or services of a specific source and differentiating them from those of others. A trademark may be located on the packaging, voucher, label, or the product itself. Other than traditional or conventional trademarks, another category of trademarks exists, known as non-traditional […]

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Trademark Enforcement Strategies – The Ultimate Path to Protection

Trademarks provide multiple crucial advantages to businesses and customers alike. They validate the source of products or services. Additionally, they help the customers distinguish between brands and understand the quality of the products they buy. Trademarks also carry all the image and reputation a brand builds over the years. The value of a trademark may […]

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